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13. Raise awareness of PLEI in BC
==13. Raise awareness of PLEI in BC==
All PLEI groups in BC have a role to play in raising awareness of PLEI in BC. Although a coordinated communication strategy will require more resources than are currently available, some initial steps can include:
* Add new resources to Clicklaw. These can also be featured and promoted on [http://blog.clicklaw.bc.ca Clicklaw’s Blog].
* Share information about new resources through your internal and external communication channels.
* Pay attention to search engine optimization (SEO) through the use of metadata and keywords so your resource appears in relevant search results. Adding your resource to Clicklaw increases your SEO.
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==About these Guidelines==
These guidelines assist people who fund, produce or maintain online PLEI. The goal is to improve the quality of online PLEI through best practice guidelines on how to produce and maintain PLEI and make best use of resources.